confident consumerism
Digital sensibilities – marketers providing “advice” over the “sell”
On 12, Mar 2013 | In Uncategorized | By ReneeBlake
Customers are smart, they know when they’re being sold. They’re savvy enough to glean the appropriate information when they need it, and therefore can demand quality.
More and more, brands are taking the route of being council to their consumers. Offering deeper information, advice and genuine insights regarding their products and services. Read more…