men target audience advertising to men avoid the stereo type
Know your man
On 06, Aug 2012 | In Uncategorized | By ReneeBlake
Marketers may want to rethink how they depict men in their advertisements.
The negative reactions to the portrayal of men as the beer-drinking-buddy stereo types, is actually turning the male demographic “off!” Men are mostly offended because they feel these ads do not depict them in a positive way.