Uncategorized
7 ways to cheat and win the pitch!
On 25, Apr 2013 | In Uncategorized | By ReneeBlake
Agencies are victims of our own drama. Acquiring new business is rarely a rational or effective process. In fact, its often a drain on resources and morale, and definitely doesn’t necessarily result in winning.
The future of social just might be private
On 24, Apr 2013 | In Uncategorized | By ReneeBlake
As the digital native generation grows up, they will bring significant changes along with their social habits. It is becoming more clear that teenagers have enjoyed a greater sense of discretion than we think.
Mass Media – still the best way to steal a customer
On 09, Apr 2013 | In Uncategorized | By ReneeBlake
Whats so special about YOUR brand anyway? No seriously. Do you REALLY have a USP? The truth is: there is very little difference between your consumer and your competitor’s consumer. And believe me, to them, there’s even less of a difference than you think.