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31

Dec
2015

In Uncategorized

By renee

2016 eCommerce predictions – whats in it, for me?

On 31, Dec 2015 | In Uncategorized | By renee

iBeacon

Tis the season for many 2016 eCommerce predictions. Here’s my take on my favs (that I lovingly curated and uncovered from smarter folks than me.) Both as a consumer and marketer, its what you might expect to make a top five list, however totally exciting stuff, just the same.

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09

Apr
2013

In Uncategorized

By ReneeBlake

Mass Media – still the best way to steal a customer

On 09, Apr 2013 | In Uncategorized | By ReneeBlake

Whats so special about YOUR brand anyway? No seriously. Do you REALLY have a USP? The truth is: there is very little difference between your consumer and your competitor’s consumer. And believe me, to them, there’s even less of a difference than you think.

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22

Feb
2013

In Uncategorized

By ReneeBlake

Our children are talking… are you on the right channel?

On 22, Feb 2013 | In Uncategorized | By ReneeBlake

Social Networking is the most relevant channel among our children. If you are not a part of this world, then you might be less effective, as a parent, than you think. These behaviors are exploding, and directly affect our children’s self perception (as well as perception of others.) Read more…

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